If there's one thing I know about Texans it's that they love their beef. The Big Texan Steak Ranch in Amarillo knows too. Famous for its larger-than-life dining experience and its 72-ounce steak challenge (which reminds me of a family roast), this establishment has gained the attention of folks from all over the world.

97.5 KGKL logo
Get our free mobile app

The 72-ounce steak challenge is not for the faint of heart...or stomach. To complete the challenge, diners must consume a massive 72-ounce (4.5 pounds) steak, along with a baked potato, shrimp cocktail, salad, and a dinner roll. They have to finish the entire meal within one hour to earn the title of a Big Texan "Steak Champion."


The Big Texan Steak
Photo: Michael J. Rivera, Townsquare Media

This epic challenge attracts food lovers, competitive eaters, and thrill-seekers from all over the state and beyond. Challengers take their seats on a special stage, right in front of a cheering crowd.

If you're brave enough to take the challenge, you'll be met with a mammoth top-quality steak cooked as you like. The Big Texan Steak Ranch takes pride in sourcing the finest cuts of meat and prepares them with care.

Photo: The Big Texan Steak Ranch & Brewery/Facebook/Canva
Photo: The Big Texan Steak Ranch & Brewery/Facebook/Canva

While only a few can take on the 72-ounce steak and beat it, everyone can enjoy the lively, old-west atmosphere of the Big Texan Steak Ranch. You'll find a full menu with options from hearty steaks to Tex-Mex dishes and barbeque. There's something to satisfy every taste.

So whether you're up for the challenge or simply want to indulge in a juicy steak, the Big Texan Steak Ranch in Amarillo won't disappoint. and is a must-visit destination for anyone seeking an unforgettable Texas dining experience.

8 Mistakes You Don't Want to Make at a Texas Steakhouse

If you're enjoying a nice steak dinner here are 8 things you want to remember so you don't look like this is your first time.

Gallery Credit: Billy Jenkins